How to Get Approved for Adsterra in 2026

What is Adsterra?

Adsterra is a global advertising network that connects publishers with advertisers across multiple ad formats. Founded in 2013, it has grown to serve over 30 billion ad impressions monthly across 248 geographic regions. Adsterra is known for its publisher-friendly approach, offering one of the lowest barriers to entry in the ad network industry.

Unlike many ad networks that focus solely on display banners, Adsterra supports a wide range of ad formats including display ads, native ads, pop-under ads, social bar notifications, and push notification ads. This format diversity allows publishers to experiment with different monetization strategies and find what works best for their audience and content type.

Adsterra is particularly popular among publishers who are just starting out or who operate in niches and geographies that premium networks do not serve well. With no minimum traffic requirement and a review process that typically completes in 1 to 2 days, it is one of the fastest networks to join and start earning from.

Adsterra Requirements in 2026

Adsterra maintains one of the most accessible approval processes in the ad network space. Here are the current requirements:

• No minimum traffic — Adsterra does not enforce a strict traffic minimum, though they recommend at least 5,000 monthly visitors for meaningful earnings.
• Real human traffic — This is the single most important requirement. Adsterra uses advanced fraud detection systems and will reject or ban sites with bot traffic, incentivized views, or artificial traffic inflation.
• Original content — Your site should have original, non-plagiarized content. Purely scraped or auto-generated content without editorial value will be flagged.
• Working website — Your site must be live, functional, and not under construction. All pages should load properly and navigation should work.
• No illegal content — Sites promoting illegal activities, malware distribution, or extreme violence are prohibited.
• Domain ownership — You must own or have legitimate control over the domain you are submitting.
• Review timeline — Approval typically takes just 1 to 2 business days, making it one of the fastest in the industry.

Step-by-Step Application Guide

Step 1: Prepare Your Website

While Adsterra has lower content requirements than networks like AdSense, you should still present a professional website. Make sure your site has at least 5 to 10 published articles or pages with original content. The content does not need to be exceptionally long, but it should provide value to visitors and not be obviously auto-generated filler.

Ensure your site has a clean design and functional navigation. Fix any broken links and make sure all pages load without errors. While Adsterra does not explicitly require About, Contact, or Privacy Policy pages, having them signals legitimacy and increases your chances of quick approval.

Check that your site does not have any content that could be flagged as violating their terms. Review Adsterra's content policies on their website to ensure compliance. Remove any malware, deceptive redirects, or intrusive scripts that might trigger their automated screening tools.

Step 2: Meet Traffic Requirements

Adsterra accepts sites with virtually any traffic level, but having at least 5,000 monthly visitors will make your experience more worthwhile. The key is not the volume but the quality of your traffic. Real visitors from organic search, social media, and direct navigation are what Adsterra values.

Before applying, verify your traffic sources are clean. If you have been using any traffic exchange services, click farms, or incentivized traffic programs, stop immediately. Adsterra's anti-fraud technology is sophisticated and they will flag unnatural traffic patterns. Focus on building genuine organic traffic through SEO and social sharing.

Step 3: Technical Setup

Adsterra does not require Google Analytics or any specific tracking tool, but having analytics installed helps you monitor your own traffic quality and ad performance. Any standard analytics platform will work, including GA4, Plausible, or Matomo.

Ensure your site uses HTTPS. While Adsterra may accept HTTP sites, secure sites perform better with advertisers and earn higher CPMs. Most hosting providers include free SSL certificates, so there is no reason not to have one.

If you plan to use pop-under or social bar formats, test your site to make sure these ad types will not conflict with your existing site functionality or other scripts.

Step 4: Submit Your Application

Go to adsterra.com and click the publisher sign-up button. Fill in your details including your name, email, and website URL. You will need to verify your email address to complete registration.

Once registered, add your website in the publisher dashboard. Select the ad formats you want to use. Adsterra will review your site and send you an approval or rejection notification by email. The process is straightforward and does not require placing any verification code before review.

Step 5: What to Expect During Review

Adsterra's review process is remarkably fast, typically completing within 1 to 2 business days. Their team checks for policy compliance, content legitimacy, and traffic quality. You can monitor the status of your application in the publisher dashboard.

Once approved, you will have access to all ad formats. Start with one or two formats and test performance before adding more. Many publishers find the social bar and native ad formats perform well without being intrusive to the user experience.

Common Rejection Reasons

• Bot or fake traffic — The most common reason for rejection. Adsterra's fraud detection systems identify non-human traffic patterns and will reject sites immediately.
• Empty or under-construction sites — Sites with minimal content, placeholder pages, or obvious template filler will not be approved.
• Prohibited content — Sites hosting malware, phishing pages, or content promoting illegal activities are automatically rejected.
• Excessive pop-ups from other sources — If your site already has intrusive pop-ups from other networks or scripts, Adsterra may reject the application to avoid stacking.
• Scraped content — Sites that consist entirely of content copied from other websites without adding original value or commentary.

Tips to Improve Your Chances

• Clean up your traffic sources — Remove any traffic exchange scripts or incentivized traffic programs before applying. Clean traffic is the single most important factor.
• Start with display or native ads — These formats are less likely to trigger policy concerns than pop-unders, and they demonstrate a professional approach to monetization.
• Write original content — Even basic blog posts written in your own voice are better than perfectly formatted content that has been copied from elsewhere.
• Test your site on multiple devices — Make sure your site works on mobile, tablet, and desktop. A responsive design shows professionalism.
• Remove competing ad code temporarily — If you have multiple other ad networks running, consider simplifying before applying to show a clean site.

What to Do If You're Rejected

Rejection from Adsterra is uncommon given their lenient requirements, but it does happen. If rejected, check your email for the specific reason. Most rejections stem from traffic quality issues or content policy violations.

If traffic quality was the issue, focus on building organic traffic for 2 to 4 weeks before reapplying. Write new content targeting search keywords, share your articles on social media, and remove any artificial traffic sources. Adsterra will re-review your site with fresh traffic data.

For content issues, audit your entire site and remove or rewrite any pages that might violate their policies. Add more original content and make sure your site looks professional and intentional rather than hastily assembled.

You can contact Adsterra's support team directly if you are unsure about the rejection reason. They are known for responsive publisher support and can often clarify exactly what needs to change before you reapply.

Check Your Readiness with AdGateScore

Want to make sure your site is ready for Adsterra and other ad networks? Use AdGateScore's free website scanner to evaluate your site's content quality, traffic signals, and policy compliance. Our tool checks the exact factors ad networks consider during their review process and gives you a personalized readiness score. Scan your site for free at adgatescore.com.